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Customer Centricity Means Focusing On More Than The Products

Customer Centricity Means Focusing On More Than The Products

When referring to customer centricity, if there had to be one rule, it would probably be this: make sure all of your customers’ issues are always solved. Regardless of the issue the customers are having, one of your main goals should be to always resolve the problem. How does customer centricity relate to the pharma […]

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Beyond The Pill: Getting Patients To Comply

Beyond The Pill: Getting Patients To Comply

There has been a significant amount of pressure on the healthcare industry to make their overall performance better. Implementing new technology and resources could be the answer to several challenges the industry faces as healthcare continues to evolve. Technology has significantly transformed the way many businesses in various industries handle change and challenges. Healthcare is […]

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Patient Engagement Goals For The New Year

Patient Engagement Goals For The New Year

With the ending of every year, people set goals and resolutions they hope they can keep. Some people want to lose a few pounds, gain a few pounds, exercise more, go back to school, have a better attitude, etc. These are all good resolutions to have, but it can be hard for people to keep those […]

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Patient Empowerment: Are You Making It Easy Or Hard For Your Patients To Speak Up?

Patient Empowerment: Are You Making It Easy Or Hard For Your Patients To Speak Up?

There has been an increased importance placed on streamlining the care of patients, especially due to how mobile the healthcare industry has become today. When you want to help patients to take better care of themselves, it is important that you play a part in empowering them. Healthcare professionals should be able to manage their […]

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Going Beyond the Pill for the “Gimme Now” Generation

Going Beyond the Pill for the “Gimme Now” Generation

Are prescription drugs being overused? Has society become drug dependent, relying on pills for short-term solutions rather than going after the root of the problem? Statistics show that it has. According to the Kaiser Family Foundation, the average American between the ages of 19 and 64 now takes over 12 prescribed drugs per capita, and […]

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Moving Beyond The Pill Is Necessary In Order To Make A Difference In People’s Lives

Moving Beyond The Pill Is Necessary In Order To Make A Difference In People’s Lives

Some companies in various industries are just that, companies that are only interested in creating products and selling their products to consumers. For many years, the pharmaceutical companies were considered to be part of this group, but due to pressure in the market, unwavering managed care and better resources for consumers to educate themselves, everything has changed. Now […]

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The UK’s Healthcare Startup Roadblock

The UK’s Healthcare Startup Roadblock

Entrenched government regulation and a lack of venture capital have created high barriers for healthcare startups in the UK. Conversely, health-related startups in the US continue to prosper. Digital health funding in the US exceeded $4 billion in 2014 and has tripled since 2011 according to Rock Health, while Bloomberg News reports that, for Europe, “the total is likely […]

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Patient Empowerment: Are You The Link Your Patients Need?

Patient Empowerment: Are You The Link Your Patients Need?

Patient empowerment is a powerful force in the health care world. You are fighting to receive effective, productive, and efficient outcomes, so it is highly important that patients are able to take responsibility of their own health care. Being educated should always be at the top of your plans. However, if patients have the information without […]

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An Insider’s Look at Results: The Future of Pharmaceutical and Healthcare Marketing

An Insider’s Look at Results: The Future of Pharmaceutical and Healthcare Marketing

Guest blog post by ExL Events The changing nature of the relationship between life science companies and their clients is a hot topic that comes up at our events. We recently had the pleasure of reading Results: The Future of Pharmaceutical and Healthcare Marketing, a new book about the top trends shaping how healthcare and […]