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You’re Naked: CRM’s Dirty Little Secret

You’re Naked: CRM’s Dirty Little Secret

Posted by Digital Pharma Editor on May 12th, 2014

WRITTEN BY JEFF GAUS  Most everyone is familiar with the children’s story The Emperor’s New Clothes by Hans Christian Anderson. A vain Emperor, who cares about nothing except wearing and displaying clothes, hires two swindlers who promise him the finest, best suit of clothes from a fabric invisible to anyone unfit for their position or “hopelessly […]

CATEGORY: Cyberculture, Lead Quality, Lead Scoring, Patient Engagement
TAGS: CRM, customer relationship, Digital Marketing, Digital Pharma, ExL, Medical Devices, systems of engagement, systems of record

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