Post Pic

2,630 views

0 Comment

Pfizer Plays Up Mobile App Strategy to Boost Patient Engagement and Medication Adherence

Pfizer Plays Up Mobile App Strategy to Boost Patient Engagement and Medication Adherence

Pfizer is one of the world’s largest pharmaceutical company measured by revenue. But the pharma giant aims to make inroads in another realm of health care: digital health. The company currently has more than a dozen apps in the iOS app store. Pfizer believes that the company’s responsibility is more than discovering and developing new […]

Post Pic

1,569 views

0 Comment

Keep Your Patients Engaged And Help Improve Their Lives

Keep Your Patients Engaged And Help Improve Their Lives

A new year is almost upon us and with brings new opportunities to help your patients become more involved when it comes to their health. Why is it so important to keep your patients involved and engaged in their healthcare? When your patients are engaged, they will be more likely to take the initiative to […]

Post Pic

1,494 views

0 Comment

Can You Improve Customer Centricity with Conversational Systems?

Can You Improve Customer Centricity with Conversational Systems?

As 2016 comes to a close, it’s time to evaluate some of the likely IT trends for the coming year, including how they’ll affect healthcare. Marketing research firms such as Gartner have offered predictions for technologies that will continue attracting large amounts of investment and spending. Conversational systems are one kind of IT development to […]

Post Pic

1,945 views

0 Comment

Smartphones Bring Digital Transformation to the Physician’s Examining Room

Smartphones Bring Digital Transformation to the Physician’s Examining Room

Advances in medical technology have given clinicians ways find the genetic cause of disease and, in some cases, precisely match a drug to the precise needs of a patient. But one of the most significant advances in medical care is something that patients might take for granted, something that was not initially developed with medical […]

Post Pic

1,924 views

0 Comment

How Digital Transformation Increases Public Health by Empowering Patients

How Digital Transformation Increases Public Health by Empowering Patients

Doctors have always struggled with getting patients to implement their advice, since patients often lack the follow-through that is required for a complete cure. An article in HealthDay points out only one-third of people who are prescribed medicine actually follow the instructions on the bottle: the rate of patient adherence is dangerously low. As the […]

Post Pic

3,203 views

0 Comment

Go Beyond The Pill And Make A Difference

Go Beyond The Pill And Make A Difference

In recent years, there has been something known as a digital health trend. Digital health is the integration of the digital world and the healthcare world. Digital health has been known to: Help lower the disorganization in the delivery of healthcare Make improvements in the access of healthcare Lower the costs of healthcare Improve the […]

Post Pic

3,102 views

0 Comment

New Google Offering Brings Digital Transformation to Internet Health Searches

New Google Offering Brings Digital Transformation to Internet Health Searches

In this day and age, the Internet is the first source of health care information for the vast majority of patients. But the problem with searching for health information over the Internet is the same problem that arises with any Internet search: Queries turn up a lot of information and itís hard to sort the […]

Post Pic

1,898 views

0 Comment

Improving Patient and Doctor Connectivity Could be a Big Part of Pharma’s Digital Transformation

Improving Patient and Doctor Connectivity Could be a Big Part of Pharma’s Digital Transformation

Digital technology is playing an increasingly important role in delivering healthcare.† Sophisticated apps, online health portals, and other digital innovations are transforming healthcare, including the prescription and monitoring of medications. Pharma companies have developed a reputation for not being at the cutting edge of digital developments.† Companies may be using more digital media to reach […]