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How Do You Measure The Success Of Your Beyond The Pill Initiatives?

How Do You Measure The Success Of Your Beyond The Pill Initiatives?

When developing a “beyond the pill” strategy, you most likely wonder what will be the financial benefit. Unfortunately, you may not be able to successfully calculate what your return on investment will be after strategy or initiative is implemented. However, by focusing on patient empowerment and consumer engagement you are nurturing a relationship that doesn’t […]

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Why pharma companies should work with trends that go beyond the pill

Why pharma companies should work with trends that go beyond the pill

Various technological developments are changing the way people experience healthcare — the choices they have, the way care gets delivered to them, and the extent to which they can personalize their treatments. Pharma companies need to look beyond the pill when considering what people demand of healthcare. The Financial Times recently published an interesting article […]

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Gaining Trust Through Transparency

Gaining Trust Through Transparency

Pharmaceutical companies often struggle to gain people’s trust. One of the reasons for this is due to the perception that they lack transparency and are hiding important information from consumers and healthcare practitioners. In the area of clinical trials, for example, pharma companies are often thought to withhold key data. According to a recent article […]

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Galvani Bioelectronics Aims to Take Nerve Treatments Beyond the Pill

Galvani Bioelectronics Aims to Take Nerve Treatments Beyond the Pill

Electricity has a longstanding role in the practice of medicine. Defibrillators, for example, use electricity to shock the heart back into a normal rhythm. Now pharmaceutical giant GlaxoSmithKline is teaming up with Verily, a life sciences startup spun out of Google, to take the use of electricity in medicine even further beyond the pill. Both […]

CATEGORY: Healthcare
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A New Approach Will Allow Your Customers To Trust You

A New Approach Will Allow Your Customers To Trust You

The pharmaceutical industry is not a certain one; things are constantly changing. For this reason, it is important that pharmaceutical companies have a great understanding of their customers so they can give the customers all of the things they need. One of the most important things that customers want to receive from pharmaceutical companies is […]

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Beyond The Pill: Getting Patients To Comply

Beyond The Pill: Getting Patients To Comply

There has been a significant amount of pressure on the healthcare industry to make their overall performance better. Implementing new technology and resources could be the answer to several challenges the industry faces as healthcare continues to evolve. Technology has significantly transformed the way many businesses in various industries handle change and challenges. Healthcare is […]

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Going Beyond the Pill for the “Gimme Now” Generation

Going Beyond the Pill for the “Gimme Now” Generation

Are prescription drugs being overused? Has society become drug dependent, relying on pills for short-term solutions rather than going after the root of the problem? Statistics show that it has. According to the Kaiser Family Foundation, the average American between the ages of 19 and 64 now takes over 12 prescribed drugs per capita, and […]

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Moving Beyond The Pill Is Necessary In Order To Make A Difference In People’s Lives

Moving Beyond The Pill Is Necessary In Order To Make A Difference In People’s Lives

Some companies in various industries are just that, companies that are only interested in creating products and selling their products to consumers. For many years, the pharmaceutical companies were considered to be part of this group, but due to pressure in the market, unwavering managed care and better resources for consumers to educate themselves, everything has changed. Now […]

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Go Beyond The Pill And Make A Difference

Go Beyond The Pill And Make A Difference

In recent years, there has been something known as a digital health trend. Digital health is the integration of the digital world and the healthcare world. Digital health has been known to: Help lower the disorganization in the delivery of healthcare Make improvements in the access of healthcare Lower the costs of healthcare Improve the […]