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IBM’s Watson Shows How Big Data Helps Drug Discovery

IBM’s Watson Shows How Big Data Helps Drug Discovery

Laboratories are the traditional setting for drug discovery. But some of earliest drug discovery work is now happening in a different kind of laboratory — a computer lab. IBM has made no secret of how its Watson supercomputer can bring the power of big data analytics to health care. Now Big Blue is showing how […]

CATEGORY: Big Data
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Push for Personalized Medicine Makes Big Data the New Drug

Push for Personalized Medicine Makes Big Data the New Drug

Every drug that reaches the market does so with reams of data backing it up. Clinical trials generate mountains of information, and while much of that data used to be collected on paper, databases are now the norm for collecting and analyzing how a drug affects a patient. But soon, collecting drug data will also […]

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GSK Makes Apple’s ResearchKit Part of the Digital Transformation of Clinical Trials

GSK Makes Apple’s ResearchKit Part of the Digital Transformation of Clinical Trials

As far as clinical trials have come adopting new technology, there are still areas where devices haven’t been able to make the research process faster or more efficient. Clinical trials still struggle to recruit participants in a speedy manner, and when patients are recruited, clinical investigators have difficulty collecting patient data. Technology giant Apple offered […]

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Big data in healthcare: What’s the purpose of your company’s project?

Big data in healthcare: What’s the purpose of your company’s project?

When working on a big data project, it’s critical for companies to stay focused and understand the purpose behind what they’re doing. Too often, big data projects suffer from aimlessness. Because of its trendiness, big data is an approach that companies may jump on without fully understanding why they’re doing so, and without carefully mapping […]

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How Microsoft’s Big Data Research Could Lead to New Ways of Diagnosing Cancer

How Microsoft’s Big Data Research Could Lead to New Ways of Diagnosing Cancer

The quickest way to hone in on who is suffering from certain forms of cancer might be by analyzing data from internet searches. Scientists at Microsoft have shown that an analysis of search engine queries suggest that it’s possible to identify internet users suffering from pancreatic cancer. The research, which the Microsoft scientists published in […]

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How can big data improve service efficiency for pharma?

How can big data improve service efficiency for pharma?

Business Standard recently published a fascinating article on how big data continues to bring about major changes to the healthcare industry. The article discusses a variety of potential benefits, including reduced healthcare costs and improved ability to focus on prevention. One of the key developments the article highlights is the improvement in service delivery. With […]

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What Can You Do With A Powerful CRM System?

What Can You Do With A Powerful CRM System?

When you really want to impact, connect, and grow your customer base or audience, you should strongly consider implementing systems and software that will work for your business, such as a powerful CRM system. A CRM system will allow your company to have an intelligent system that can easily be integrated into everything you already […]

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Analyzing Internet Searches for Side Effects Shows the Digital Transformation of Drug Research

Analyzing Internet Searches for Side Effects Shows the Digital Transformation of Drug Research

Someday, perhaps in the not too distant future, the dangerous side effects of drugs could be identified and tracked by analyzing Google searches. The Food and Drug Administration is talking with the Internet search giant about using the company’s search technology to identify previously unknown side effects of drugs, according to Bloomberg Business. If the […]

CATEGORY: Big Data, Healthcare
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Wearables Are Now Part of the Digital Transformation of Clinical Trials

Wearables Are Now Part of the Digital Transformation of Clinical Trials

Wearable technologies are grabbing headlines as consumer-oriented devices that measure vital signs such as heart rate and respiration. Initially targeting the fitness market, more sophisticated devices are finding an audience among those interested in tracking their health. But the digital transformation of health care is leading to these technologies finding a place in drug discovery and development. They will […]